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Legal

Privacy Policy

Last updated: October 30, 2026

Your trust matters to us. This policy explains, in plain language, what information Gratitude HQ collects, how we use it, and the choices you have.

Who we are

Gratitude HQ is a coaching, consulting, and speaking business owned and operated by Wendy Hoerl in Kansas City, Missouri. In this policy, “Gratitude HQ,” “we,” “us,” and “our” mean Gratitude HQ, and “website” means gratitudehq.com.

Information we collect

Information you give us

  • Your name, email address, and phone number when you subscribe to our newsletter, fill out a form, book a call, or apply for a program
  • Your organization, role, and event or project details when you contact us about a keynote or the Gratitude Advantage Assessment
  • Messages and answers you share with us through forms, email, or text
  • Billing details when you purchase a program or pay an invoice. Payments are processed by Stripe or PayPal. We do not see or store your full card number.

Information collected automatically

When you visit our website, we and our service providers use cookies and similar tools to collect information such as your device and browser type, IP address, the pages you visit, how long you stay, and the site that referred you. See our Cookie Policy for details.

How we use your information

  • To respond to your questions and schedule calls
  • To deliver coaching, programs, keynotes, and the Gratitude Advantage Assessment
  • To send the Strategic Gratitude newsletter and other emails you’ve asked for
  • To send invoices, receipts, and program information
  • To understand how people use our website and improve it
  • To measure and improve our marketing
  • To meet legal, tax, and accounting requirements

Emails

You can unsubscribe from our marketing emails at any time by clicking the “unsubscribe” link at the bottom of any email. We may still send you messages about a program or purchase you’re part of.

Text messages

If you give us your mobile number and agree to receive text messages, we may text you about appointments, programs, and updates from Gratitude HQ. Message frequency varies. Message and data rates may apply. Reply STOP to opt out at any time, or HELP for help. Your consent to receive texts is not a condition of any purchase.

We do not sell, rent, or share your mobile number or text-messaging consent with third parties for their own marketing.

How we share information

We do not sell your personal information. We share it only with trusted service providers who help us run our business, and only as needed for them to do that work:

  • FEA Create: our website, forms, scheduling, email, text messaging, invoicing, and contact records
  • Stripe and PayPal: payment processing
  • Google Analytics: website statistics
  • Meta (Facebook and Instagram): measuring and improving our advertising
  • Zoom: virtual coaching sessions and group program calls
  • Cloudflare: website security and performance

We may also share information if the law requires it, or to protect the rights and safety of Gratitude HQ, our clients, or others.

How long we keep information

We keep your information for as long as we need it for the purposes in this policy, including to provide our services and meet legal, tax, and accounting requirements. When we no longer need it, we delete it or keep it in a form that no longer identifies you.

Your choices

  • Ask to see, correct, or delete the personal information we have about you
  • Unsubscribe from emails or reply STOP to texts
  • Manage cookies in your browser settings, as described in our Cookie Policy

To make a request, email [email protected]. Depending on where you live, you may have additional privacy rights, and we’ll honor them as the law requires.

Security

We use reasonable measures to protect your information. No website, email, or online service is completely secure, so we can’t guarantee absolute security.

Children

Our website and services are intended for adults. We do not knowingly collect personal information from anyone under 18. If you believe a child has shared information with us, please contact us and we’ll delete it.

Links to other websites

Our website links to other sites, such as our social media pages and articles about our work. We aren’t responsible for their content or privacy practices, so please review their policies.

Changes to this policy

We may update this policy from time to time. When we do, we’ll post the new version here and change the “Last updated” date at the top.

Contact us

Questions about this policy or your information? We’re happy to help.

Gratitude HQ · Kansas City, Missouri
[email protected] · 816.203.1486

Gratitude HQ

Simple Strategies. Extraordinary Results.

Gratitude, energy, and mindset as business strategy, for leaders and the organizations they lead.

I'm cheering for you!Wendy

FOR ORGANIZATIONS

  • The Gratitude Advantage Keynote
  • The Gratitude Advantage Assessment
  • Book Wendy to Speak

FOR LEADERS

  • GEM Mastery
  • GEM Advantage
  • GEM Strategy Session

CONNECT

  • About Wendy
  • Strategic Gratitude Newsletter
  • Free Resources
  • Contact

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